Strategic Communications

Master program

Student Mobility in Alterbridge

Become an MBA student at the University of Alterbridge. Study strategic communications, gain practical knowledge in Public Relations, Marketing, and Advertising. The education curriculum is designed to take into account the demands of the employment market and trends of the field. Detailed information about the Master’s program can be found in the catalog.

Qualifications awarded: Master of Public Relations

Code: 0414

Program capacity: 120 ECTS

Cost: 4600 GEL

198 Strategic Communications

Admission conditions:

Interview on public relations issues

English Language Level B2 Test (or Certificate International)

Curriculum

  • Reputable management
  • Negotiation strategies
  • Academic writing in PR-practice
  • Brand management
  • Strategic management
  • Relations with Donors 
  • Marketing and Law
  • Interpersonal communication
  • Statistical studies
  • Strategic communications
  • Visual strategy in PR
  • European integration issues
  • Modern management
  • Knowledge Management
  • Media Communications
  • International Marketing
  • Project management
  • Organizational Management Technologies

Employment

  • Television
  • Radio
  • Print media
  • Creative Agency
  • Press centers
  • News Agency
  • Event Company
  • Analytical Center
  • Non-governmental organization
  • In a public agency
  • In business
  • In a private company
  • In the government / political sector